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Intelektinis verslas/Intellectual Business
Borisas Melnikas, Artūras Jakubavičius, Rolandas Strazdas, Eugenijus Chlivickas, Liudmila Lobanova, Jelena Stankevičienė
Textbook (in Lithuanian)
This book contains theoretical knowledge as well as practical advice on intellectual business development in the framework of the knowledge society and knowledge economy development. Topics, presented in the book, include innovation and its development, taxonomy and complexity of innovative activities, importance of creativity in business, human resource management, marketing and project finance, specifics of economic evaluation in intellectual business, nurturing abilities to develop intellectual (knowledge-based) business. The book is dedicated to the master’s and doctoral level students in the business and technology scientific fields. Insights and recommendations, presented in the book, will be useful for beginners as well as for the developers of intellectual (knowledge-based) business.
Electronic version of the book:
- Imprint No:
- 167x235 mm
- 456 p.